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Catch up with the latest trends in the eyewear world.

Okay, so you know that sunglasses protect your eyes from the harmful UV rays that would otherwise damage them and lead to permanent deterioration or even blindness, depending on exposure. But even though you are acutely aware of this how often do you really have your sunglasses at hand?...
Most online stores allow you to choose how many coatings you want on your lenses and what kind of lens material you want. This especially applies for prescription lenses. For example, if you wanted a pair of designer Juicy Couture eyeglasses you might at first thing that you won’t...
      Ewan McGregor and Charlie Boorman lit up our TV screens several years ago in their epic overland adventure from London to New York, the Long Way Round. In so doing, they pioneered the way for fashionistas on the road with high quality gear and fashionable, albeit grungy, attire. Ray-Ban,...
When you think of high fashion, do you think of Coco Channel? Do you think of Alexander McQueen or Ermenegildo Zegna? You should?! But more likely than not you are picturing Old Navy clothing and H&M sunglasses. Fashion is either elite and new or else it is designed for...
Celebrities have tons of money and personal assistants whose sole job it is to help them look good on a daily basis. So how can a mere normal mortal reach the same fashion heights as a star? Well, with a little bit of observation and attention, the feat isn’t...
Spring is here! And what better time of year to reinvent yourself than when the plants and animals around you are doing likewise? This season, looking hip and cool may be the focus rather than youthfulness. This is a bit harder to achieve than youth, because being a hipster...
Tag Heuer has announced the imminent launch of a new designer line of eyewear modeled after the athletic and fashionable life and style of Tennis superstar Maria Sharapova. This isn’t the first time Tag Heuer has had celebrity assistance in designing or endorsing a new line or eyewear, but...
Alexander McQueen has passed away at age 40 as an apparent suicide victim after suffering the devastating loss of his mother and, three years prior, the suicide of his mentor Isabella Blow. With loss and depression surrounding the fashion designer, he was overcome on February 11th, a day before...
Ray-Ban sunglasses are a staple in the fashion world. They go way beyond the glamour of Hollywood and Beverley Hills, and past their prevalence in Eastern European fads. Yes, Ray-Ban sunglasses are a unique category unto itself in the fashion community, a look that can transform from the Bad...