Dec

23

Why Darker Frames are In

Filed Under Designer Eyeglasses 



Darker frames, like those Billy Holly made famous when he punched the sunglasses lenses out of his Ray Ban Wayfarers, are in style for beautiful women. If you are like many other fashion followers you’ve probably been wondering why and where this trend started. Here is our opinion.

Ugly Betty was an instant hit. Many young women can empathize with Betty, an ambitious and kind young woman who tried to make it in the fashion world despite her apparent lack of fashion. Women empathize with her because most women feel awkward and unsure about fashion and feel judged by those who they perceive as fashion-forward.

Tina Fey makes the working woman cool again. With the success of 30 Rock, Tina Fey has stepped into the mainstream. Her sexy look is complemented by thick black sunglasses which help her look sophisticated and sexy, despite the jokes her on-stage coworkers harass her with. Women love Tina’s sense of humor and ability to cope with being a working woman in a man’s business.

Female politicians are coming to power. With the success and respect for politicians like Janet Reno, Hillary Clinton, Sara Palin, Madeline Albright, Angela Merkel, etc. women are idolizing a new kind of female heroine. These women get to powerful positions with intelligence, hard work and determination, and the recent surge in more conservative clothing and black frame glasses pays homage to their successes.

Women want to be taken seriously. Despite the successes of women in the last generation, many still feel their chances are hindered by their gender. Dressing and acting professionally helps advance the female cause, and the professional-looking librarian eyewear helps women look the part.

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