Dec
19
New Advancements in Female Athletic Gear
Filed Under Brand Wave, Designer Sunglasses, Blogroll | Leave a Comment
Oakley’s new sunglasses, ENDURING, were made with women in mind. They were shaped specifically for the female athlete and come in five different colours; Damson, Metallic Black, Pearl White, Lipstick Red and Cinder Red, as well as with interchangeable lenses to combat weather and the environment; the ultimate in sporting sunglasses. ENDURING are prescription capable. With a comfortable fit, ENDURING is shaped with closely fitted lenses that allow for clear and precise peripheral vision and adjustable nose pieces. They offer not only high quality design, but are impact resistant with full UV protection.
Oakley’s trademark lens coating prevents smears and vision impairment, the technology, termed HydrophobicTM, makes ENDURING the top choice for women in sports. They have a lightweight frame that creates a more natural feel and the advanced shaped lenses are more useful in various sports, permitting the wearer to have even more freedom. ENDURING is styled specifically for women and offers a uniquely feminine look. Athletes hail the design, as Annika Sorenstam attests, “This is sports eyewear made specifically for women by women. I’ve never worn sunglasses this comfortable. They just feel right, and with the incredible lens technologies that Oakley has perfected, I know I have the best possible vision on the course.” And Lolo Jones similarly stated: “Oakley has created this first-of-its kind product that is optimized with attention to detail in every aspect. They recognize that women demand the best products, and they consistently listen to our performance needs to inspire innovation after innovation.” Women now have their own high-performance Oakley shades.